Context

Communicate sustainability opportunities, projects results, good practices at social, environmental and economic level, asks for complex challenges.
It means to operate in an interactive multi-media diversified context at local and global level, where it is fundamental to verify and select information sources, quality and relevance of data; to identify old and new and future stakeholders; to diversify messages; to inform on effects, causes, alternatives solutions and social, environmental and economical outcomes of projects.
Moreover it implies a challenge to combine different languages that reach either reason through facts and concepts, hearth through emotions, and eyes through graphics and design, so making the sustainability issues nice, friendly and attractive.
Finally, to accept the challenge, present sustainability in a sustainable way through innovative and environmentally friendly communication tools, and gaining credibility through accountability and transparency.

Our activities

Focus Lab gathers experience developed in 15 years of services and activities in environmental and social communication within local government sector, companies, research centres, media, newspapers, either in Italy and countries.

• Planning of integrated communication strategies and implementation plan (auditing, tools, plans, surveys on environmental and social community and stakeholders perception)
• Creating tools for interactive communication (cd-rom, video)
• Publishing on environmental and sustainable development issues (Report, Newsletter, reviews, brochures, poster)